
Since launching our annual Flavour Forecast in 2000, we’ve identified more than 50 bold, spicy
flavours that have inspired innovation across menus and products worldwide - reinforcing our position as a global leader in heat.
Proof point: McCormick has a proven track record of predicting the future of flavour,
especially when it comes to all things spicy. Our Flavour Forecast signals help move emerging flavours
from early trend to global recognition, giving chefs a head start on what guests will crave next.
See how heat has evolved from chili-forward beginnings to layered, texture-driven flavour experiences —
captured in one shareable infographic perfect for team inspiration or trend discussions.
McCormick has been at the forefront of predicting the evolution of spicy flavours, showcasing how heat has transformed and diversified over time.
• Chili-forward heat: Bold beginnings with guajillo and hot Sichuan peppers.Flavor Forecast Highlights
Shaping the Global Heat Landscape
Our Track Record
Predicting the Future of Heat
Infographic © McCormick Flavour Forecast
The evolution of heat
• New sources of heat: Exploring beyond chilies with peppercorn and Creole mustard.
• Layered pairings: Unexpected combinations like red pepper + grapefruit or chili + cocoa.
• Global influences: Sauces and seasonings such as Ethiopian berbere and Japanese 7 spice.
• Modern expressions: Textural sensations like chili crisp and salsa macha redefining today’s heat.