HybriddessertssettotakeCanadabystorm

Hybrid desserts set to take Canada by storm

November 13 2013

This time last year, virtually no one in the world would have heard of the Cronut. Yet, just a few months later this innovative desert has started a trend that could be set to take Canadian menus by storm in 2014.

The Cronut is essentially a cross between a croissant and a donut and was developed by chef Dominique Ansel in New York this May. It has proved a huge success and inspired others to create their own hybrid desserts. 

Indeed, such is the popularity of this trend that "desert mash-ups" are beginning to appear on the menus of Canada's 250 top restaurant chains, Technomic reports.

Jill Failla, associate editor at the organisation, commented: "Mash-up desserts are in hot pursuit likely due to their 'wow' factor. Consumers already expect to indulge on a dessert occasion, so fusing together two decadent desserts into one treat pushes the boundaries of indulgence."

She added people are keen to eat interesting dishes they can take a picture of and share on social media sites - something hybrid desserts are perfect for.

"In the future, expect to see a wider variety of sweet-and-savoury dessert mash-ups at leading restaurant chains, with dishes incorporating unexpected flavours and textures to surprise consumers," Ms Failla added. 

Technomic provided some examples of hybrid desserts, such as the Crookie, which is a croissant filled with melted Oreo cookies and topped with half an Oreo. Other options are the My Cookie Ate Your Brownie, which is a chocolate-chip cookie stuffed with a brownie and the frissant - a fritter and croissant combination.

Such mash-ups may well become commonplace on Canadian menus over the next year or so, as they are the perfect way to satisfy consumers' growing demand for innovative foods and flavours. 

This is not the only dessert trend restaurants should be aware of though, as last month Technomic released details of a survey that found 48 per cent of Generation X diners (people born between the early 1960s and early 1980s) have a taste for nostalgia and like to eat the same deserts they had as a child.